UNLIMITED SELLING POWER! How To MASTER HYPNOTIC SELLING SKILLS and MAKE SALES!
by Donald Moine and Kenneth Lloyd
The authors of this work believe top salespeople can be developed by applying the principles of hypnosis to sales presentations.
They give a brief history of hypnosis and describe how it has been used in the counseling professions.
They then show how the same techniques of trust building, wording, voice tone, and delivery can be applied to sales situations.
Although this may sound like some shady sales gimmick, it is actually very good advice on the art of persuasion.
Less general in approach and more technique-oriented.
A must have for any Sales Professional.
Provides salespeople with information on hypnotic techniques and how to use them in sales presentations and script books to win the customer's trust and make sales.
This book applies Ericksonian hypnotic techniques to the interpersonal sales process.
It covers developing rapport through pacing, using stories and metaphors, eliciting criteria and developing script books amongst many more.
This book is full of penetrating insights.
If I had one book only on the interpersonal psychology of selling I would choose this.
The techniques they describe can be used in all interpersonal interactions, not only sales
01. The Secret Power of Sales Superstars
02. The Proven Tools of Mesmerizing Selling
03. Lessons from the World's Greatest Salesperson
04. The Psychology of Trust and Rapport
05. Creating Sales Presentations that Mesmerize
06. Success with Story Selling
07. Mesmerizing Metaphors
08. Questioning Strategies of Sales Champions
09. A Priceless Commodity The Sales Script Book
10. Scripting Your Word Magic
11. Unleashing the Power of Self-Hypnosis
eBook: Unlimited Selling Power - How To Master Hypnotic Selling Skills
About the Authors
In 1982, Dr. Moine and John Herd wrote the first book on neuro-linguistic programming (NLP) applied to sales and marketing. This book, Modern Persuasion Strategies, went on to become a business best-seller in more than one dozen countries. Donald was a student at the University of California at Santa Cruz when fellow student Richard Bandler and professor John Grinder originally developed NLP.
Dr. Moine has been hired by dozens of major corporations around the world to help with special marketing projects. His sales and marketing projects have led to documented sales increases of more than $9 billion for his clients. More importantly, his clients have been able to expand their businesses and create several thousand new jobs in a variety of industries. One client alone (Home Federal Bank) booked an additional $1 billion in new assets beyond all projections over an 18-month period of working with Dr. Moine, two of his partners and four of Dr. Moine’s consultants. Home Federal was able to save 927 formerly threatened jobs.
Dr. Ken Lloyd is a nationally-recognized consultant, speaker, author, educator, and newspaper columnist. With specialties in organizational behavior, management development, and communication. Dr. Lloyd has consulted for companies across the U.S. and Canada, and he has spoken before numerous organizations and associations. His workplace advice column (New York Times Syndicate) appears in newspapers across the U.S., and he often teaches in the M.B.A. Program at the Anderson School of Management at U.C.L.A. He is a frequent talk-radio guest, and he had made many televised guest appearances, including workplace segments on Good Morning America, CNN, KABC, and FOX Morning News.
"I expect to pass through life but once.
If therefore, there be any kindness I can show,
or any good thing I can do for any fellow being,
let me do it now, and not defer or neglect it, as I shall not pass this way again"
~ Stephen Grellet
"Faith and Fear Share The Same Definition.
Believing that what you cannot see will surely come to pass.
Faith Attracts The Positive while fear attracts the negative."
~ Author Unknown